Friday, August 31, 2012

Free Ebook Brewing Up a Business: Adventures in Beer from the Founder of Dogfish Head Craft Brewery, by Sam Calagione

Free Ebook Brewing Up a Business: Adventures in Beer from the Founder of Dogfish Head Craft Brewery, by Sam Calagione

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Brewing Up a Business: Adventures in Beer from the Founder of Dogfish Head Craft Brewery, by Sam Calagione

Brewing Up a Business: Adventures in Beer from the Founder of Dogfish Head Craft Brewery, by Sam Calagione


Brewing Up a Business: Adventures in Beer from the Founder of Dogfish Head Craft Brewery, by Sam Calagione


Free Ebook Brewing Up a Business: Adventures in Beer from the Founder of Dogfish Head Craft Brewery, by Sam Calagione

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Brewing Up a Business: Adventures in Beer from the Founder of Dogfish Head Craft Brewery, by Sam Calagione

From the Back Cover

Brewing Up a Business reveals how Sam Calagione built Dogfish Head Craft Brewery from a tiny operation to one of the fastest growing breweries in America by dreaming big, working hard, and thinking differently. Packed with real-world lessons every businessperson can learn from, this revised edition includes new chapters on Sam's most innovative and unconventional marketing techniques, including how Dogfish uses social media to level the playing field against bigger competitors—and how you can too. "Rarely is a book as good as a beer, but this one is. It's written with humor, humility, and passion, essential ingredients for any entrepreneur." —BOB GUCCIONE JR., founder of Spin magazine and Gear magazine "Brewing Up a Business will inspire both entrepreneurs and aspiring small business owners to have the confidence to follow their dreams." —JIM DAVIS, Chairman and CEO of New Balance "Sam Calagione embodies the spirit of a true Delaware entrepreneur. Starting out as the smallest brewery in the nation, Sam's ambition, acute business sense, and vision have allowed Dogfish Head Craft Brewery to successfully enter an extremely competitive market as Dogfish Head continues to leave an indelible mark on the beer industry." —RUTH ANN MINNER, former Governor of Delaware "Everything you want to know about succeeding in business you can learn from beer. At least, you can if it's the remarkable story of Dogfish Head Craft Brewery. Brewing Up a Business is like a how-to manual for entrepreneurs. With humor, creativity, and wisdom, Sam Calagione has crafted a new kind of business book that's as unique as his great beer!" —JOE CALLOWAY, author of Becoming a Category of One and Indispensable

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About the Author

SAM CALAGIONE is the founder and owner of Dogfish Head Craft Brewery in Milton, Delaware, one of the nation's fastest growing independent breweries, and Dogfish Head Brewings & Eats in Rehoboth Beach, Delaware. His innovative style has earned him a reputation as one of America's most adventurous entrepreneurs and brewers. A Small Business Association Businessman of the Year and a Huffington Post Game Changer for 2010, he is the star of the Discovery Channel's new show Brew Masters. He lives in Lewes, Delaware.

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Product details

Paperback: 304 pages

Publisher: Wiley; 2nd Edition, Revised and Updated edition (February 8, 2011)

Language: English

ISBN-10: 0470942312

ISBN-13: 978-0470942314

Product Dimensions:

5.7 x 1 x 9 inches

Shipping Weight: 9.6 ounces (View shipping rates and policies)

Average Customer Review:

4.5 out of 5 stars

134 customer reviews

Amazon Best Sellers Rank:

#138,401 in Books (See Top 100 in Books)

I had high hopes for this book, given that I consider Dogfish Head one of the two best brewpub chains in America (the other being Mountain Sun in Colorado). I expected the book to focus on Sam Caligione's experience creating Dogfish Head, but his story is buried in bromides for would-be entrepreneurs. This leads to a disjointed, incomplete, redundant and non-chronological story. This is a shame because Sam is a good writer with an even better story to tell.One detail that I found curious: Sam mentions Donald Trump (I assume his book the "Art of the Deal") as one of his chief inspirations (p. 26). Really??? I had just entered U.C. Berkeley as a card-carrying Republican when the book came out and I assumed it was about a buffoonish used car salesman. The author of the book, Tony Schwartz, has admitted that every deal he wrote about was a sham. Harvard's negotiation journal just announced that not a single article has referenced the book in the past ten years!

I must admit that looking at the book title after reading it, it does hint that it is about how to build a business, any business, that happened to be written by a successful entrepreneur from the brewing business. My wrong interpenetration of the book title led me to think it will either consist of a bottom-line tips of the do and don't in the brewery business, or give a detailed and consistent story-line of how Dogfish became. While there is some sort of high-level story line about Dogfish head, for the do and don't an exhaustive cherry picking is required.Having said that, with Dogfish head the world is defiantly a better place...Cheers!

Great Book for any person wanting insight into entrepreneurship. It is a great laugh on several occasions too. Sam is a hero to us in the homebrew world and it is really cool to have him right alongside me in the business world too!

I LOVED this book. It is both entertaining and informative. Sam Calagione is a great writer, and you feel like you know him by the time you finish the book. He offers some wonderful advice and tells great stories. I highly recommend this book for anyone who either owns a small business or wishes to start one. Does not have to be a brewery...

It's a good book to read, and has good advice, but it is not an instruction manual for opening a brewery.

The book provoked a great deal of thoughts for me. I enjoyed the writer's wit, the recounting of his experiences, and the concepts/values he proposed are good advice for anyone to follow regardless of one's vocation.I had read other's reviews prior to purchase and understand their reticence to give a greater rating. Those persons, I suspect, were hoping for a very nuts and bolts how-to guide on brewery start-up. They were disappointed. I did, however, find the substance within this volume applicable to Business and to brewing. Sam's concepts are grounded in fundamental values designed for the success of persons willing to walk a narrow (albeit unconventional) path.I find myself wanting to know more about the writer and what is more, to Know this interesting man.

Out of the half dozen or more brewing books I own this was the easiest to read and related to. I thought that Business For Punks would be my favorite, but this one ended up being it so far.

I really liked reading the book and am a pretty big dogfish head fan. When I looked into this book I thought it would be more of a outline and a guide book on opening a brewery than anecdotal tales from Sam. If you are looking for a book to help you figure out what you need to be a successful brewery than I would recommend you look for another book. If you are just looking for a book that tells you stories on some of the weirder hurdles that dogfish head had to contend with or just some more knowledge on dogfish head ideology and guidelines then this is your book.

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Brewing Up a Business: Adventures in Beer from the Founder of Dogfish Head Craft Brewery, by Sam Calagione PDF

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Brewing Up a Business: Adventures in Beer from the Founder of Dogfish Head Craft Brewery, by Sam Calagione PDF
Brewing Up a Business: Adventures in Beer from the Founder of Dogfish Head Craft Brewery, by Sam Calagione PDF

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